I can’t even count how many people I’ve had a chat with about this by now..

A drinking ban at Lloyds Of London..

Redefining the way insurance business is done.

And I’m half joking about this at this point now.

But on a serious note, the last client I spoke about this with had all his meetings cancelled last Friday and worked from home.

So what does this mean from the fitness point of view?

Dry January’s Weight Loss Results

Every year a few of my clients go dry in January..

And every year they lose a few kilograms.

Which is not surprising.

A standard pint will set you back 200-300 calories, a bottle of wine around 600 calories.

So when you stop drinking for a month all of sudden there’s an energy deficit.

And unless you increase your food intake, after a month you find yourself 4-5 kg lighter.

Depending on how much and how often you normally drink of course…

So if you drink 15 pints a week and each pint carries around 230 calories, you’re missing 3500 kcal every week and that makes you lose 1kg of your bodyweight which most of the time comes right from your body fat.

If you drink more and don’t make up the difference with extra food you can lose more.

Fewer Boozy Lunches?

Now how many pints or how much wine would you normally have and what would you normally eat during your client lunch?

Without guessing what exactly you have and how much this could easily go up to 1500-2000 calories if you have some dessert as well.

And if you’re in insurance you know what I’m talking about.

So not knowing what this ban actually means for your business, how many fewer drinks will you have as a result in the days, weeks and maybe months to come?

And also, what does it mean for your fitness?

Will you have more time to focus on it or will you have less time?

Will anything change at all?

Let me know I’d love to hear your thoughts on this.